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Transparency about cookies and tracking

Cookie Policy

This page explains how cookies work on Lost Kiwi, why we use them, and how you can accept, reject, or manage preferences for analytics and advertising cookies.

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Your choice, clearly recorded

Your consent decision is stored locally for up to 12 months so we can respect your preferences on future visits.

What are cookies?

Cookies are small text files stored on your device by a website. They help a site remember your actions and preferences over time. Some cookies are required to keep the site secure and functional, while others are optional and used for analytics or advertising. Similar technologies can also include local storage, pixels, and conversion tags. This policy focuses on how these tools are used on Lost Kiwi so you can make an informed choice.

We categorize cookies into three groups: essential, analytics, and marketing. Essential cookies are always active because they support core functionality and security. Analytics and marketing cookies are optional and are only activated after you provide consent in our cookie banner or preferences panel. You can change your decision at any time.

Essential

Required for core site functions such as security, session management, and saving cookie choices. These cookies cannot be turned off.

Analytics

Helps us understand which pages perform well and how visitors use the site. Activated only if you consent.

Marketing / advertising

Supports conversion measurement and personalized advertising through advertising partners. Activated only if you consent and can be disabled at any time from preferences.

To adjust your selection, use the button at the top of this page or the footer link labeled “Manage cookie preferences.”

Cookie categories we use

Below is a practical overview of each cookie category, typical examples, and how long they may remain on your device. Exact names can change over time as services evolve, but the purpose and consent rules stay the same.

1) Essential cookies

Purpose: core site functionality, security, and preference storage. These cookies help prevent misuse, maintain sessions, and remember cookie choices.

  • Examples: session_id, csrf_token, cookie_consent_status
  • Consent required: No (always active)
  • Retention: session duration or up to 12 months

2) Analytics cookies

Purpose: measuring traffic, user behavior, and site performance so we can improve content clarity and usability. We use Google Analytics 4 when consent is given.

  • Examples: _ga, _ga_XXXXXXX, _gid, _gat
  • Consent required: Yes (activated only after acceptance)
  • Retention: up to 14 months

3) Marketing / advertising cookies

Purpose: remarketing, personalized ad delivery, and conversion tracking so we can measure campaign effectiveness and avoid showing irrelevant ads. These are optional and require consent.

  • Consent required: Yes (activated only after acceptance)
  • Retention: up to 540 days
  • Includes cookies, pixels, device identifiers, and conversion event tags

How to manage cookies

You can manage cookie preferences directly on our site using the cookie panel. If you reject non-essential cookies, only essential cookies remain active. If you accept all cookies or enable categories in the preferences panel, analytics and marketing tags may be activated for measurement and advertising.

You can also control cookies from your browser settings. Most browsers allow you to delete cookies, block certain categories, or notify you when cookies are being set. If you use browser blocking, some site features that depend on storage may not function as intended.

On-site controls

The cookie banner provides three options: Accept All, Reject Non-Essential, and Manage Preferences. Manage Preferences opens a panel where you can enable or disable analytics cookies and marketing cookies independently. Essential cookies are always on.

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We aim to minimize data collection and activate analytics and advertising tools only after consent is recorded. Your selection is saved locally for up to 12 months to respect your choice.